Hoover to pause.
Examples of monthly wellness blends offered through retail and wellness programs.
Examples of monthly wellness blends offered through retail and wellness programs.
Hoover to pause.
Examples of custom white-label blends offered through coaching and client programs.
Examples of custom white-label blends offered through coaching and client programs.
Vegetable glycerin
Water
Custom-chosen flower essences





“More of our clients are hitting their monthly financial goals since adding the blends to our services.”
— Financial Coaching Service
“Referrals are coming in! The blends have helped clients improve their sleep in record time.”
— Sleep Coach
“Since adding the blends to our program, patient surveys show dramatic improvements in sleep and focus.”
— Integrative Health Practice
“The blends are helping parents stay calmer when stressed from work.”
— Family Health Center
During her careers in the health field, Catherine Winfree has been keenly aware of the elusive obstacles blocking the wellbeing of patients and clients. She found that custom flower essence blends can subtly dissipate limiting beliefs that slow personal change.
Recognizing how powerful this support could be, Catherine began helping other practitioners incorporate custom flower essence blends into their own programs. Through white-label services, coaches, practitioners, and wellness leaders can offer blends created specifically for the goals of their clients.
These custom blends become a natural extension of the practitioner’s work—supporting clients between sessions and helping positive changes take hold more easily.

Catherine Winfree, a nationally certified health & wellness coach, is ready to help you support your clients with your custom branded, holistic wellness products.
Let’s discuss how custom branded flower essence blends could support your clients, members, or customers.
In a short conversation we can explore:
the goals of your program
how custom blends could support your audience
branding and fulfillment options
Coaches and consultants
Retreat and workshop leaders
Wellness practitioners
Membership programs
Retail wellness stores
Corporate wellness programs

Who Uses Custom White-Label Blends
• Coaches and consultants
• Retreat and workshop leaders
• Wellness practitioners
• Membership programs
• Retail wellness stores
• Corporate wellness programs
During her careers in the health field, Catherine Winfree has been keenly aware of the elusive obstacles blocking the wellbeing of patients and clients. She found that custom flower essence blends can subtly dissipate limiting beliefs that slow personal change.
Recognizing how powerful this support could be, Catherine began helping other practitioners incorporate custom flower essence blends into their own programs. Through white-label services, coaches, practitioners, and wellness leaders can offer blends created specifically for the goals of their clients.
These custom blends become a natural extension of the practitioner’s work—supporting clients between sessions and helping positive changes take hold more easily.

Let’s discuss how custom branded flower essence blends could support your clients, members, or customers.
In a short conversation we can explore:
• the goals of your program
• how custom blends could support your audience
• branding and fulfillment options
Schedule your Free Consultation
Let's discuss your custom branded product needs today!
• Vegetable glycerin
• Water
• Custom-chosen flower essences
“More of our clients are hitting their monthly financial goals since adding the blends to our services.”
— Financial Coaching Service
“Referrals are coming in! The blends have helped clients improve their sleep in record time.”
— Sleep Coach
“Since adding the blends to our program, patient surveys show dramatic improvements in sleep and focus.”
— Integrative Health Practice
“The blends are helping parents stay calmer when stressed from work.”
— Family Health Center
White label flower essence blends are custom formulations created by Custom Essence Blends (parent company of Be Calm Solutions.)
White label blends are branded and sold under your business name.
We formulate, bottle, and fulfill the blends so coaches, wellness brands, and practitioners can offer flower essence products without manufacturing them themselves.
Flower essence blends are traditionally used to support emotional balance, stress resilience, focus, sleep quality, and personal growth.
Many wellness professionals include them as part of coaching, mindfulness programs, or holistic wellness services.
Common clients include:
• wellness coaches
• life coaches
• executive coaches
• weight loss coaches
• relationship coaches
• therapists and counselors
• functional medicine practices
• meditation teachers
• yoga studios
• corporate wellness programs
White labeling allows these professionals to offer supportive wellness products aligned with their work.
No.
Custom Essence Blends handles the formulation process.
We work with you to understand the intention of the blend and create a formula that aligns with your coaching method, program, or wellness focus.
Our white label service includes:
• custom blend formulation
• ingredient sourcing
• bottling
• labeling
• order fulfillment
Your clients receive a finished product branded under your business.
Yes. Many clients create blends aligned with specific goals such as:
• better sleep
• emotional balance
• stress management
• focus and productivity
• confidence and mindset
• healthy habits
This allows the product to reinforce the work you already do with clients.
Flower essence blends are typically made with:
• flower essence extracts
• purified water
• vegetable glycerin or alcohol as a preservative
They contain no herbs, stimulants, or pharmaceuticals.
Flower essence blends are commonly used in wellness practices because they are gentle and non-sedating.
They do not contain active botanical compounds like herbal tinctures.
As with any wellness product, individuals should consult a healthcare professional if they have medical concerns.
Yes. Most clients sell their white label blends through:
• coaching programs
• membership communities
• online stores
• wellness clinics
• workshops and retreats
They can be sold as standalone products or bundled with coaching services.
Yes.
Custom Essence Blends can bottle and ship orders directly to your customers, allowing you to offer wellness products without managing inventory or shipping.
White label programs are designed to support growing wellness brands.
Minimum orders are kept manageable (~10-20/month) so coaches and practitioners can launch products without large inventory investments.
Many coaches find that clients appreciate having a simple daily practice that reinforces coaching intentions.
A custom blend can act as a physical reminder of the goals clients are working toward.
The brand name and marketing remain yours.
We provide guidance on labeling requirements and can work with your design to ensure it fits the bottles correctly.
Once product offerings and the labels are finalized, most brands can launch their custom blend within a few weeks.
Schedule Your Free
Let's discuss the emotional experience you have in mind for your customers.
Custom Essence Blends for holistic wellness.





Custom Essence Blends creates custom flower essence blends for wellness products, and for people and their pets. Unscented, natural, and custom blended for every occasion.
Custom Essence Blends creates custom flower essence
blends for wellness products, and for people and their pets.
Unscented, natural, and custom blended for every occasion.
©2026, Catherine Winfree. All rights reserved.
Mandatory FDA Notice: The statements made regarding Custom Essence Blends, Be Calm Solutions, Calm Animal Solutions, and the Custom Essence Blend Additive have not been evaluated by the Food and Drug Administration. These products and ingredients are not intended to diagnose, treat, cure, or prevent any disease. Although the ingredients used are generally regarded as safe, you are encouraged to consult your healthcare professional (doctor or veterinary) before using any Be Calm Solutions or Calm Animal Solutions product, especially if you or your pet are being treated for any physical or mental health condition, or are pregnant or nursing. For the Custom Essence Blend Additive, the formulating brand is responsible for ensuring the finished product's compliance with applicable regulations and for any consumer-facing safety or health disclosures required in their jurisdiction.




Let's discuss the emotional experience you have in mind for your customers.
Custom Essence Blends for holistic wellness.
Custom Essence Blends creates custom flower essence blends for wellness products, and for people and their pets. Unscented, natural, and custom blended for every occasion.





Mandatory FDA Notice: The statements made regarding Custom Essence Blends, Be Calm Solutions, Calm Animal Solutions, and the Custom Essence Blend Additive have not been evaluated by the Food and Drug Administration. These products and ingredients are not intended to diagnose, treat, cure, or prevent any disease. Although the ingredients used are generally regarded as safe, you are encouraged to consult your healthcare professional (doctor or veterinary) before using any Be Calm Solutions or Calm Animal Solutions product, especially if you or your pet are being treated for any physical or mental health condition, or are pregnant or nursing. For the Custom Essence Blend Additive, the formulating brand is responsible for ensuring the finished product's compliance with applicable regulations and for any consumer-facing safety or health disclosures required in their jurisdiction.
©2026, Catherine Winfree. All rights reserved.